Give your DTC
performance marketing a
kick in the ROAS.
DTC Magazine, 2021
You're in good company.
Hi, we're Kulin.
We help DTC ecommerce brands scale revenue through paid social, Google ads, email/sms marketing, influencer marketing, and smart strategy.
Because without customers, none of us would have a business. (And without DTC, we’d all have to leave our houses to buy toilet paper. No thanks.)
Why performance marketing?
Call it a complex, but we love finding the perfect mix of media buying, storytelling and digital marketing to optimize your customer’s purchase journey
You need a small, smart, and flexible team of DTC growth advisors to push your brand to the next level and work as an extension of your team. Don't you?
Nicholas Broadley, Director of Growth, Pela Case
Start crushing your growth goals.
with a smile.
Paid Social Advertising
With a wholistic approach to our Paid Ads, we look at how they can lift your performance across all channels. We design a clear plan for scaling your account, plan which channels best relate to your brand, audience, and product - from Facebook, Instagram and TikTok to LinkedIn and Pinterest. Our work makes sure your paid channels are working their hardest for your brand.
Email & SMS Marketing
We handle every aspect of your email and SMS programs to help you capture more qualified contacts, nurture more sales & retain more loyal customers that accelerate your lifetime value (LTV). Our goal is to help you continue profiting from your hard won customers.
Authentic branded content, made easy. We develop and execute influencer marketing strategies based on your brand goals, helping you navigate the creator economy by connecting you with the top social influencers, micro-influencers and creators on the platforms that matter most for your brand.
Don’t sleep on Google Ads (Search, YouTube, Shopping). If Google is where your brand needs to be, we’ll strategize the right placement for your ads across these main channels. Then we’ll roll out your ads, monitor your ROAS, and tweak like a caffeinated Chihuahua until you’re where you need to be.
What’s a great digital strategy without great creative? (Spoiler: it doesn’t exist.) Every campaign we create for your DTC brand is built on high-performing creatives, including striking visuals & videos, compelling customer reviews, UGC, and more.
Just some of what you’ll get from our work together.
Super detailed, real-time Google Data Studio dashboards.
We can pull out insights on your business and audience you probably didn’t even know existed. Yes, thank you, we’re thrilling at parties.
Regular, detailed review of
To get where you want to go, you need to know where you’ve been. We’re constantly reviewing key metrics and KPI’s to ensure we’re progressing every single month.
We’ve found that our most rewarding and successful engagements happen when we work as an extension of your team. That’s why we work with only a handful of DTC brands at a time.
“Keeping ahead of trends and dispensing strategic
wisdom in a space as wild and fast-moving as DTC
isn’t easy, even if Kulin makes it look that way.”
DTC Magazine, Top 50 Most Influential People in DTC
Kulin works with brand-
forward DTC stores that are
ready to scale.
We're the right fit if...
- You’re running a DTC brand that makes amazing products, and you really give a shit about your impact on the world
- You love it when your creative collaborators are TRULY partners
- You’ve got an awesome creative team that could benefit from outside input and optimization
- You’re already spending $30K+ per month and you know you could be getting more out of it
We're NOT the right fit if...
- You’ve lost passion for your products (if you ever had it) or you’re angling for a quick buck
- You don’t want human experts with ideas and plans and lungs — you want a joyless algorithm
- You micro-manage or second-guess the experts you hire
- You glorify hustle culture and have been burned out for so long, they call you the Great Fire of London